I am Mats Tijmes, a freelance designer based in Rotterdam. I create alternative realities by applying graphic design, illustration, concept-thinking and game-design principles. My work focusses on creating ways to play around with all kinds of limitations. The ones we've set for ourselves and those that are forced upon us by society, governments, and corporations.
Sadly enough, the way society is designed makes it so that we are manipulated into becoming failure proof programs. I try to criticise this and offer new ways to play the "game" in a more humane way.
I recently graduated at the Willem de Kooning Academy in Rotterdam, the time I spent at the academy I focussed on Advertising and (social) Gamification.